![]() Ultimately these gestures are easier to show in illustration than in writing. In Step 1, rather than explaining what these hand gestures might look like in writing, three effective images are used. ![]() #Infographic design how toThe example to the right accomplishes just that in explaining how to detect a lie. ![]() In another style of infographic, icons are used in conjunction with text to help guide the viewer through the data. “How To Detect A Lie” infographic by Lisa Woomer (via Behance) Guidance with icons Most people might not know that land ownership in the United States is separated this way, and seeing this image of the earth cut apart and fenced off might naturally invoke feelings of concern, or an impulse to learn more about this subject matter. The example above portrays a simple percentage of land ownership, yet gives this data a complex feeling by offering a complex and life-like graphic. In other words, they give the viewer a gut reaction as a result of the instantaneous and/or quick comprehension which infographics provide. Good infographics portray an emotion as well as a selection of data. ![]() Giving data feeling Forest infographic by Anton Egorov (via Behance) The same could be said for “Designing” and “Sketching”. For example, in the “Producing” step, we see two figures sitting in chairs holding shoes, but this doesn’t necessarily give us any more information or feeling about this step beyond the word “Producing”. In further critique, we can say that the graphics don’t necessarily communicate much text data or otherwise. One fix for this could be placing step three on the ground floor of this building and step one at the top near the big shoe. While this infographic is colorful and beautiful, it clearly has flow issues. Then this large shoe then leads us to Step 3 of the process, found in the magnification bubble. If we were to critique this piece, we can say that the eye starts at the title at the top and naturally gravitates to the large shoe on the roof. The infographic to the left depicts the process of making a shoe in three steps. As with any piece of design, the designer is responsible for bringing the viewers eye through the design. This is important to remember when designing an infographic. Flow Shoe infographic by Anton Yermolov(via Behance) It is, without a doubt, preferable to a text explanation of a Rubik’s Cube. Further, this infographic is colorful and fun to look at. Given the complexity of Rubik’s Cubes, it would take at least a thousand words to explain what these diagrams show quickly and visually. #Infographic design seriesThe infographic example above uses a series of diagrams to explain the workings of a Rubik’s Cube. Where text requires time and mental processing, images are often instant and visceral. This saying speaks strongly to the power of infographics: Humans are visual creatures. Pictures (and diagrams) are worth a thousand words How to make a Rubik’s Cube by Alvaro Herrero (via Behance)Įveryone knows the famous saying “a picture is worth a thousand words”. All of his information is communicated simply and concisely (and refreshingly), which beats long drawn-out sentences about his history with the Adobe Creative Suite. Instantaneously, we see that he is at a 75% skill level in Photoshop, Illustrator and InDesign. Here, we can quickly assess that Tibor is 100% fluent in Dutch and about 88% fluent in English, thanks to a simple pie chart. He uses other clever approaches, like icons for his hobbies and “meters” to quickly display his skill level in various programs and design concepts. Visuals like this give Tibor van den Brink the opportunity to add color and aesthetic intrigue-two factors that naturally stand out from a traditional resume and pull a viewer in. ![]() He’s cleverly turned his stats into stylish charts that make dry stats much more dynamic. To the right we see a graphic designer’s resume that was designed like an infographic. In this article, we’ll take a look at several infographics and their inherent qualities, then offers a brief tutorial to help you create your own! Text data to graphic data Personal resume by Tibor van den Brink (via Behance) In today’s fast-paced world, graphic designers need to get the point across simply and efficiently. Infographics take complex data and information and translate it into easy-to-understand visuals. ![]()
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